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Essays 1621 - 1650

Al Gore Marketing Plan

In eight pages this paper considers the marketing of political candidate Al Gore in a strategic examination that includes the 4Ps,...

Industrial and Consumer Product Strategic Marketing

In twelve pages this paper discusses the process of buying and the differences between consumer and industrial products in this st...

Classroom Elimination of Ethnocentrism

In five pages this essay discusses how to eliminate ethnocentrism from elementary and secondary levels of education in a considera...

Strategic Alliance Success and Partnerships

In four pages the characteristics of a strategic alliance are discussed with successful partnerships among the topics of discussio...

An Analysis of Mintzberg's, The Rise And Fall Of Strategic Planning

This paper analyzes Henry Mintzberg's book on strategic planning. This ten page paper has ten sources listed in the bibliography....

Communication Between Teachers and Students

Potter (1996) reports on the benefits of using a feedback form in a precalculus class to improve student-teacher communication and...

Commercial Environment and Complex Adaptive Systems Theory

role in the company itself as the system, but also may also change the commercial environment which will impact on other firms (Je...

Balanced Scorecard Measurement

data from existing data residing within them. Opponents envisioned smart computers that potentially could become malevolent in th...

'Smart Car' Marketing

or services images. Kotler (2003) describes positioning as "the act of designing the companys offering and image so that they occu...

Organizational Strategic Communication

that by the late 1990s, there had been little work in the area of management communication. Bargiela-Chiappini and Nickerson (200...

Harley Davidson Strategy

to take a stake in the success of the company, for it was able to gain all of the advantages of quality initiatives and lower cost...

Project Management Leadership

indicates the need fro a form of leadership from outside the project, emerging an influence and demonstrating support and commitme...

Overview of Georgetown University

2003). As we review information about Georgetown University, we will find they incorporate all five elements in their self-studie...

US National and Global Strategic Approaches

accountable for a forward moving approach to world peace, it will undoubtedly be criticized by those very nations whose autocratic...

Nail Clippers' Marketing

Delivery to wholesalers Determine marketing strategy <---- Contract advertising mediums <----...

Case Study on Best Bikes

In eighteen pages this student submitted case study involves a fictitious Brazilian company and is analyzed in terms of PESTEL, va...

Discount Retailer Target Corp.

the models of one or the other but have not survived to give any of the leading three any real competition. Kmart was...

Strategic Management and Value Chain Analysis

the SWOT analysis assesses conditions as they are. Value chain analysis does this as well, but it has the added flexibility of in...

H and M and Karl Lagerfeld

However when we look at what it is Karl Lagerfeld is trying to promote, it is not only the clothes and his desire to...

Year Five Strategy for Best Bikes

not already have the cost advantage in these markets that this is one of the strategies they should be following or seeking to bet...

Samsung's Global Strategy

effective strategies to develop in international markets. Maximising resources and increasing market share logically, we can consi...

Strategic Position of Coca Cola

US, where interest in traditional colas has been waning for some time. Rivalry There is intense rivalry between Coca-Cola a...

Low Population Oligopolies and Strategic Formation Difficulties

in an oligopoly, as there are a few companies which dominate the model and then they also operate in a limited form of co-operatio...

Jarir Bookstore in Saudi Arabia

of the world following the turn of the new century. It maintains a wholesale division serving government and corporate sales, and...

Vermont Teddy Bear Company's Strategic Management

* "Get Personal * "Have Fun * "Keep Promises [and] * "Stay Rooted in Vermont" (Overview, n.d.). The mission statement for i...

Formation of Strategy

ones (Lawrence, 1999). If we apply this to our first simulation, what do we discover? The simulation involved extending the trad...

Overview of 5 Financial Tools

One choice available is to sell corporate bonds. Because investors are foregoing other opportunities, interest rates on corporate...

Profitability and the Case Project of the Rock of Ages Company

Rock of Ages first business was that of providing granite block for the construction industry, but that was too cyclical for prese...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

CAT and SISP - A Review of 2 Articles

evaluation may be useful (Thompson and Weiss, 2011). Once first stage is complete, and the determination that CAT is suitable, the...