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Essays 91 - 120

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

P and O Ferries Marketing Plan Development

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...

Case Study on Internet Marketing

Therefore, our small company may decide to attempt to sell not only nationally, but also internationally. Before the internet the ...

Uniform and Adaptive Strategies in International Business; Which is Best?

a company has made the decision to globalise there are many consideration, the decisions not enough. George S Yip outlines a pract...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Out-Of Market Sports Fans

MLB Advanced Media has tapped into todays ever-mobile society by making games available to approximately one-quarter of a million ...

Division III Athletic Program Marketing

In twelve pages Division I, Division II, and Division III marketing differences are among the topics considered in a discussion of...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

Australia, Alcohol Consumption and the Impact of Combining Advertising and Sports

"total years of life lost to disability (YLD), with depression accounting for 8% of the total YLD" (Mathers, et al., 2001; p. 1076...

Arguments for Making Ballroom Dancing an Olympic Sport

In five pages the high degree of skill involved in ballroom dancing is included in an argument that it qualifies as an athletic sp...

Concessions and Sports Management

also deals with the hospitality industry as well (so its important not to confuse this solely with sports management). 2.What pri...

Problems Associated with Vandalism

discussed knowledge of the facts of the case rather than determining what the children knew at the onset. Though police are reluc...

Urban Baseball Stadium, Sporting Events, and Risk Management

relatively short season running from June to September rather than the April to October season of higher division minor league bas...

Banning Steroids

In five pages this paper argues in favor of banning steroids which enhance athletic performance from any and all professional or O...

Sports Coverage and the Responsibility of the Media

In eight pages this research paper discusses the responsibility of the media in the reporting of sporting events. Four sources ar...

Sports Coverage and the Media II

has even made college athletes suffer from the negative effects of bad or unfair press. Coaches are known to mildly bribe the pres...

Fan Injuries and Sports Law

In six pages this paper examines fan injuries at sporting events in a consideration of issues of liability and the law. There are...

Managerial Economics Questions

able to be increased more as the demand would not decrease proportionally but at a rate less than the increase. If there are even...

The Results of South Africa Hosting the FIFA 2010 World Cup

Manzenreiter, 2006). However, there is no certainty that there will be positive impacts, Bohlmann and Van Heerden, (2008) points o...

'Smashing Kick Fist Way' of Taekwondo

In eight pages this report examines the taekwondo martial art as a sport and examines how at Sydney's 2000 Summer Olympic Games it...

Scholastic Performance and Athletic Pressures

ethnic groups that benefit from some of the scholarships, especially the basket ball and athletics scholarships (Schurr et al 33)....

Sporting Events and Spectator Safety

In twenty one pages this paper presents the argument that the law cannot ensure spectator safety at sporting events with various t...

Sponsorships and Special Events

these days are finding themselves in competition with other organizations for sponsorship dollars (Allen, 2002). Non-profits and f...

The Spectacle of the World Cup

This essay pertains to the World Cup and why this event is viewed as the greatest international spectacle in sports. Three pages ...

Starbuck's; What Can They Learn From Other Companies?

egg shells along with cappuccino. The company faced problems as the core products remains and the identity of McDonalds was firmly...

SPORTS EVENT AND THE BIDDING PROCESS

This is why, for example, U.S. President Barack Obama flew to Copenhagen last fall in a concerted effort to bring the 2016 Olympic...