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Essays 901 - 930

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

Marketing and WWW Resources

This paper considers the creation of a business plan and examines 5 business resource and planning websites that can be of assista...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Startup Plan for a Real Estate Business

Life Realty is in the start-up phase of business and we believe, based on market research, that both the timing and the market are...

'Voluntary Protection Plans' of the Occupational Health and Safety Association

In ten pages these 'voluntary protection plans' as devised by OSHA to maintain workplace safety are examined. Ten sources are cit...

Retirement Planning and Gender Differences

In six pages this paper examines how differences in gender can affect planning for retirement and includes such issues as the work...

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Retirement Planning and the 401K

employee was required to work for a company a minimum of five to ten years in order to qualify for future retirement benefits. Em...

Plans of Stock Ownership for Employees

In fifteen pages this research paper examines Employee Stock Ownership Plans or ESOP in terms of employee and corporate advantages...

Career Budgeting

In six pages business budgeting in terms of a business career is examined in terms of employment expenses, entrepreneurial plannin...

Production Project Plan for the Super Widget

In nine pages this paper includes topics such as contractual considerations and contingency plans in this super widget production ...

Chicago Architectural and Planning Impact of Edward Bennett and Daniel Burnham

new generation of designers have stepped away from admiring only the beauty and grandeur of the lakeside city and have begun to re...

An Analsysis of 401K Retirement Plans

401 Ks are among the most progressive of the retirement plans available. This seven page paper reviews these plans in detail. Si...

Money Management Principles

In ten pages this paper examines how a young investor can manage income in a consideration of budgeting, financial plan creation, ...

Recreation, Tourism, and Economics

developing a plan and running with it; rather, there are myriad considerations to be addressed and undertaken if the program is to...