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Essays 181 - 210

CAGE Questionnaire

The questionnaire can be used in a written form or in web-based programming, which allows for the quick scoring of the test and al...

How to Quit Drinking: 12 Step Program

the third step which places the individuals life in the hands of God (12step.org, 2009). The drinker gives control of their life t...

Trends and Statistics on Drug Use

and recent mothers determined that, in general, the rate of alcohol consumption for women, aged 15 to 44, was lower among pregnant...

Gangs and Social Jusitce

In a paper of fifteen pages, the author reflects on the issue of youth violence and the impacts on gang participation. This paper...

Personal Essay Alcohol and Drug Resistance

In a paper of three pages, the writer looks at saying no to drugs and alcohol. A college admissions paper provides anecdotal exper...

Elderly Women and Drug Misuse

This is a two-topic paper. The first part reviews a journal article about older women using or misusing substances, mostly legal d...

Impact on Those Who Play Computer Games

There has been a debate about the impact of action and violent video and computer games on those who play them. This especially pe...

Legalizing Marijuana Compared to the Prohibition

Special interest groups and propaganda played a strong role in Prohibition and they have played a strong role in drug laws today, ...

Black Youth Gangs in Toronto

reputed leader of a Tamil gang whose pitched battles with rival gangs on the streets of Toronto claimed the "lives of more than a...

Advertising Issues

lower than the others, naming the others. Obviously, they cannot all have the lowest rates. Dunkin Donuts claiming it has the best...

A BUSINESS PLAN EXAMPLE FOR AERIAL ADVERTISEMENT

is to launch this service in three secondary markets, then obtain feedback by having the advertisers involved handing out surveys....

Marketing Questions

buy in small packages to be used in specific locations. * They may be interested in "refill" packaging. * They are likely to buy s...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

The Effectiveness of McDonald's Advertisements

their family are easily apparent. The McDonalds family brand advertisement starts with an image of family life, with a mot...

The Use of Sex in Marketing

message, the way it is deconstructed and the impact on the purchase decision needs to be considered. The use of a single advertis...

Statistical Trend Analysis

of the school age population will primarily speak a language other than English (Flynn & Hill, 2005). Trends such as these can p...

Advertising in Wind Power

the market has grown by leaps and bounds and represents more than 90% of the current newly installed capacity each year. This is i...

Advertising and Its Relation to Psychology, Sociology, and Mass Communications

or negatively (Bharadwaj, Tuli, & Bonfrer, 2011). Moreover, both systematic and idiosyncratic risks can be managed effectively thr...

Psychological Advertising: Offensive Content and the Impact on Self-Esteem

self to ideal image in ads F. Offensive stereotyped images of gender in foreign publications G. Differences in male and female re...

Research Addendum for KFpsy010.doc

psychological effect upon the women (Hogg & Fragou, 2003). However, women engage in social comparison for a variety of different r...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Techniques in Advertising

involving the interplay of corporations, advertising, and public relations, was undoubtedly the oil spill in the Gulf of Mexico ca...

Marketing Definitions for the 21st Century

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

Promotion and Advertising Mix for Anheiser-Busch.

does absolutely no good if the world never sees it. While businesses can differ dramatically from one another, all are subject to ...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

Music and Sex

ad and an indirect effect on attitudes towards the brand (Jones, Stanaland and Gelb, 1998). Their own study revealed that women h...

Advertising and Emotion

to thirst. However, this alone is not a true emotional. If we look at the polar bear advertisements we can assess the emotional ap...

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

Changes in Advertising and Technology

Technology and Advertising Many large corporate advertisers are looking for ways to reach larger markets and to demonstrate...