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Essays 61 - 90

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Franz Liszt/The Romantic Concerto

much as a pause ("Romantic concerto"). The form of the Romantic concerto was influenced by the taste of the public during this per...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Decisions Influencing Home Ownership

demand the process for the homes on the market has also increased and constrained the buyers in terms of affordability (Nellis and...

Marketing for a Ferry Company

so that they occupy a meaningful and distinct competitive position in the target consumers mind". This is important to note that i...

Marketing McBride

it was. The offices are not national and are located in regional areas, or there may only be a single office. This...

Fashion Research Paper on Interchangeable Pockets or Hoods

market compared to the older teenage market (Simpson et al, 1998). This is a trend that does not appear to be decreasing (Euromoni...

International Expansion

models may be divergent, but they have several characteristics in common. For example, each has a method of progression with the a...

Adult Children Who Leave Home

home if they come from a close family? Literature Review David Anderegg, professional of psychology at Bennington College in Ve...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Proposal Regarding Nursing Homes and Elder Incontinence

Medical Center, 2002). It is estimated that 13 to 18 million adults suffer from incontinence at some time or other (Mercy Medical...

Market Research Designing

project such as this is a success there needs to be more in depth research which cannot be accommodated by quantitative methods. T...

Marketing Audit Design

customer is satisfied and sees value in the product or service that the organization offers. The "product" arm of the marketing m...

Research Evaluation on Nursing Home Costs of Utilizing MDS/PPS RUG III Systems

(p. 835) among Medicaid residents of Massachusetts nursing homes between 1991 and 1994. This mixed method (i.e., quantitative as ...

Pain Requirements of Cognitive-Impasired Nursing Home Residents

expressing his or her misery. Such caregivers may have experienced patients who are as likely to cry out, thrash around, or simply...

Home Care Setting Nurses Groups' Research Proposal

In fifteen pages this paper focuses upon a diabetic home health care setting in a research proposal that studies and compares two ...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Three Marketing Articles Evaluated

In six pages 3 consumer articles featured in 1998 and 1999 editions of Journal of Marketing Research, Journal of Consumer Research...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Aggressive Children Behavioral Management

In three pages this research essay discusses young children and how to reduce aggression in a consideration of management strategy...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Nursing Home Industry and Patient Care Costs Determination

In six pages this research paper examines the nursing home industry and considers the increasing costs of patient care due to an e...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...