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Essays 61 - 90

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Boccaccio's Decameron and Renaissance Era Business Practices

A paper discussing Renaissance era business practices in the Mediterranean region. The author draws from Giovanni Boccacio's Decam...

Core Business Processes and the Positive Impact of Business Process Reengineering

a better impact on a companys bottom line. BPR, its Definition and Background BPR can be basically defined as ". . ....

H. Thomas Johnson's Relevance Regained

In five pages this text review considers business practice and education in three sections that include history and accounting man...

Local Restaurant Social Responsibility

Codes of Conduct are essential for all businesses. There have been too many unethical practices in too many businesses. This essay...

Business Ethics Article Review

on the use of existing information to determine a framework of 16 criteria that may be used by small to medium sized businesses wh...

The Environmental Crisis and the Financial Crisis; Is there A Common Solution?

firm to find ways to save money, and decreasing energy use is also decreasing pollution and the carbon footprint, demonstrating th...

Doing Business In Liechtenstein

industrialized, free-enterprise economy with a vital financial service sector" (Central Intelligence Agency, 2008). It followed th...

Comparing and Contrasting TQM and BPR

result in improvements (Mintzberg et al, 2008; Reed et al, 1996). Defining TQM is difficult, there is no standard definiti...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

B2B and B2C Marketing: Similarities and Differences

supposed to be given good information, but when it comes to B to B, there are things that the business owners are expected to know...

Scheduling

place concurrently at the same time) rather than consecutively (one at a time after each other). Possible paths Total number of ...

Computer System Project

This 10 page paper looks at the way a project to install a computer system in a shop may be planned. The paper focuses ion the pla...

Afghanistan Development - Review And Recommendations

nations employ many Afghans. On April 29-30, 2007, Afghanistan held the Fourth Afghanistan Development Forum (ADF) in Kabul (Afg...

Afghanistan National Development Strategy (ANDS)

Security; Governance Rule of Law & Human Rights; Infrastructure & Natural Resources; Education; Health; Agriculture & Rural Develo...

The Benefits and Dangers of Using Personalities to Promote a Brand

(Reyes, 2006). Alan Sugar has been used to marker National Savings (Ashworth, 2005), Anthony Stewart Head and Sharon Maughn advert...

PhysicianOffice Software Marketing Plan

experience and former medical office managers who know well the requirements of medical offices administrative needs and the chang...

Gucci and Marketing in the Present and Future

were somewhat exclusive (Gucci, 2006). The range of products grew and expanded into luxury luggage (Gucci, 2006). This has been a ...

Dental Practice and the Marketing Professional Services

greatly affect its bottom-line performance. The four Ps - product, price, place and promotion - provide a method of breaking down...

Positioning

fewer resources the company has the greater the attractiveness of a niche market due to the way that the market operates and the a...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

Article on Allocation of Costs

by the project, use of department that are using those resources. In the case of all costs being allocated to a single project or ...

Assessment and Recommendation for TDG Ltd

assess the way it should continue to compete in the future. 2. Internal Analysis In order to assess the company and determine t...

Assessment of an IT Web Site

include a jobs section as well as a section containing white papers across a large number of different areas such as SOX complianc...

Branding for Sony in the International Environment

they are and how they compete. Sony was originally called Tokyo Tsushin Kogyp (Tokyo Telecommunications Engineering Company), wo...

Advantages and Disadvantages Associated with Market Segmentation

at the target markets, decide which target markets are best suited to their products and design and market with increased understa...

Planning and the External Environment

met. To consider the way planning takes place at all levels the process itself and the approaches can be examined. Mintzberg (et...