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Essays 211 - 240

International Websites and Marketing

France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...

Investment Analysis of the Coca Cola Company

has brand strength ("Coca Cola Company SWOT analysis," 2005). The brand also has staying power. It is something that has been sold...

Why Marketing is a Wise Career Choice

(at the age of 38) for Wegmans Food Market, 2005s number one company on Fortunes "100 Best Companies to Work For" list, questions ...

Fitting Strategies at Coca Cola

licensing agreements sees Coca-Cola Company retain control of the empire while many of the companies tat bottle the product carry ...

China and Coca Cola Financing

US, although in per capita terms the country is still poor" (China, 2005). In 2002, per capita GDP was only $4,600, but wit...

Qantas and Airline Industry's Ethical Considerations

a founding principle was that of the desire to do it is an ethical way, this may have included environmental concerns to reduce po...

Different Industries' Entry Threats

(2004). Any restriction creates a barrier. Government regulation, patents needed, assets as well as other things, all create barri...

Fast Food Industry's Chicken Market

that will continue until 2005 (PG). One of KFCs competitors, Boston Market, came on the scene originally as Boston Chicke...

Oil Industry's Changing Technology

In twelve pages this paper examines how the oil industry changed in the 20th century due to such technology as satellites, compute...

Aviation Industry's Competitive Structure

In seventeen pages the airline industry is examined in terms of its structure and the influences such as entry barriers, performan...

Technology, Electronics Manufacturing, and the Restaurant Industry's Product Life Cycle

different equipment or different raw materials than those currently being used for the existing product line. This initial stage ...

Internet Telephony Industry IDT, VocalTec and the Internet Telephony Industry

In five pages Israel's VocalTec and the American IDT companies are contrasted and compared in an assessment of the Internet teleph...

Airline Industry's Fate

only a temporary situation. The aftermath of September 11th has created a fearful flying public, but soon that will deteriorate a...

Aviation Industry's Air and Noise Pollution Management

nitrogen oxides, sulfur oxides and hydrocarbons - not to mention the carbon monoxide from ground vehicles - was the cause of the c...

Automotive Industry's Largest Players

In nine pages this paper discusses how scope rather than scale economies are the primary focus of the largest manufacturers of aut...

Kranz Industries' Consultant Report

In five pages this paper considers a consultant's reported recommendations to Kranz Industries' owner. There are no sources cited...

Reporting on UK Retail Industry's Supermarket Sector

share of 9.7 and Asda had 6.% putting it behind both the C-op with an 8% market share and Safeway with 7.1%. The situation was v...

Elevator Industry's Hydraulic Oils

areas, such as the impact on the surrounding environment. Even small quantities of leaked oil can result in widespread areas of po...

The Retail Clothing Industry and the Value Sector

a total of ?48.55 billion in 2007, with the footwear market accounting for ?6.1 billion of sales in the closing market making of t...

Analysis of the Biotechnology Industry

The term biotechnology covers a wide range of different areas, for this reason all of the single definitions may be seen as very b...

Economic Analysis of India for Coca-Cola

economy over the last few years, in 2006 the GDP, in terms of purchasing parity, was $2.812 trillion in 2006, increasing to $3.065...

New Coke: Marketing Flop

has its own very distinctive following; while it may be partially entrenched within cultural reasons, the primary one is the level...

JetBlue Case Study

months after the company started operations that the events of 9/11 took place which resulted in a major decrease of demand in the...

China's Role in the International Steel Industry

and put them to sound business use meant to be the only ones doing so. Business people did not recognize the value of competition...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Benchmarketing; Coca Cola and Pepsi

since. The results were used in the media in different countries as well as road shows where the taste challenge would be held. Al...

Coca Cola Enterprises and Ethics

global enterprises (such as CCE) to secure good and strong relationships with the local community - as doing so would improve the ...

Coca Cola's Non Cola Implementation Strategy

directly provide a final product to the market. Rather, its customers constitute the global network of bottlers and companies wit...

The Growth of the Coca Cola Company

does in its own country. At present, Coca Cola is a company that has locations in two hundred countries ("Coca Cola," 2006). It ...

Analyzing the Prices of Coca Cola Stock

projecting how Coke might do in the next several months. In viewing a three year trend, it becomes clear that Coke fluctuates qui...