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Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

presence of subliminals still raises the issue of mind control. Critics say that if software can subliminally encourage increased...

In ten pages this research paper examines how advertising influences consumer spending habits in a consideration of how consumer d...

In this paper consisting of four pages the significance of promotion in advertising is discussed using the lessons learned by Levi...

In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

The evolution of automobile advertising is considered in this paper consisting of five pages and refers to Renault and BMW Europea...

In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...

In a paper that consists of five pages the art form of slick consumer capitalist advertising is disccused as are the ways in which...

This paper represents a research project proposal consisting of eleven pages which discusses advertising and marketing geared towa...

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

This paper addresses various topics in the fields of marketing and advertising. This fifteen page paper has eleven sources listed...

In five pages this paper examines how limited advertising can affect oligopolistic and monopolistic competition. There are four b...

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

In five pages this paper examines how propaganda is used as a persuasive marketing tool in advertising. Five sources are cited in...

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

This research paper contains ten pages and examines how advertising is used to prevent competitiors from entering certain industri...

In this paper consisting of nine pages the ways in which vehicle advertisers can prevent competitors from entering certain lucrati...

In five pages this paper examines an advertising project designed to assist home based business with their banking and money manag...

buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...

This paper contains ten pages and discusses how Levi Strauss lost its lucrative teen buyer market and what it will take to win the...

In twenty pages this report examines product marketing and advertising campaigns in a consideration of how sex sells. Fifteen sou...

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...

in each of the markets" (Anonymous petsmart.com) that they serve. Along with focusing upon the needs of its target consumer, the ...

In eleven pages this research paper examines environmental advertising and the short term gains that are predominantly emphasized ...

In six pages this paper examines how to evaluate the effectiveness of advertising and marketing plans. Six sources are cited in t...

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...