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Essays 31 - 60

Business Basics - Competitive Advantages and Challenges of International Trade

of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). This means that the cost to the firm of pro...

The Motivation for International Marketing Strategies

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

Strategic Analysis of SOEI

and offshore offices in a number of locations to support international sales. In order to take the firm forward management need t...

The Compatibility of HRM and MNC

initial interviews took place, the weeding-out process, so to speak. It was also here where the new hire would stop his or her fir...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

How the Popular Game of Basketball Evolves as an International Sport

controlled, Naismith decided that teammates would move the ball by either passing it or bouncing it on the floor, but was uncertai...

Moscow's 1980 Olympic Games and Russia's Popular Culture

towards the attack, the United States Olympic team boycotted the event. "In 1980 it was a symbolic stand, backed up with all sort...

Five Case Studies of Various Organizations

and measures may have been taken sooner without the need to apply to the government to restrict trade with the use of trade tariff...

Strategy Plan for a Regional Water Bottling Company

a strong connection, the example the thistle and Scotland for a Scottish regional company, or a moose head for a Canadian company....

New York Life Insurance Company

market, one market that has avoided this, so the strategy suggested in expansion into China, whewre there is a different economic ...

British Airways

survey of International airline passengers 33% of customers had stated that the company they most wanted to avoid was British Airw...

Is Globalisation an Extension of International Trade?

of coal for the same cost as 200 tones of potatoes, and one can produce 100 of potatoes for the same cost to resources as 200 tone...

The Importance of ESL in the International School Curriculum

meet the demands that society dishes out, and cultural demands as well. This is becoming increasingly more significant as the worl...

VIRTUAL DRINK DRIVING GAME: MARKETING STRATEGIES

There are a couple of target markets for this particular product. The main target market will be young drivers, between the ages o...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

Friedman and Corporate Social Responsibility

standards is not specified and therefore, one must assume that the moral demands which are made by society or more important than ...

AT&T and Strategy

plan of action and a practical application before success will be achieved. When looking at the way strategy seen in much e...

Video versus Real Simulation and Corporate Strategy

In twelve pages this research paper evaluates whether The Age of Empires video game can educate players on the real strategies mod...

Various Educational Approaches

such activities interactive reading, writing and arithmetic is one particular reason why education from computer programs in grade...

Basketball Games in High School

In three pages this paper reviews high school basketball games in a consideration of players, weaknesses, strengths, and strategie...

Marketing Case Study: Triviation

This 6 page paper is a case study of a game called Triviation. The writer also discusses marketing strategy. There are 3 sources l...

Strategizing using Game Theory

the way in which strategies the organization may impact on competition, which in turn will impact on the organization itself. In t...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

Understanding the Relationship Among Nations Through the Use of Game Theory

$50 billion due to the events of September 11, they are reluctant to willingly allow insurance coverage due to the inability to ca...