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Essays 211 - 240

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

A Literature Review for the Use of Cognitive Behavioral Therapy (CBT) in the Treatment of Depression

The writer examines the use of CBT in the treatment of depression. The paper starts by looking at the problems depression, and the...

The Constraints of Conventional Wisdom and Sources of Data for Marketing Assessments

The writer presents a paper in two parts, the first looks at the potential restraints for strategizing which uses only conventiona...

Using a Consequence Table to Aid with Decision Making

The writer using a consequence table and a weighted score process to assess three potential conference venues. This assessment is ...

Russian Standard - Vodka and Banking

Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...

Advantages and Disadvantages of an Online IPO

large institutional investors. The alternative approach is the utilization of an online auction, while appearing to be relatively ...

The Diminishing Importance of the iPod in Apples Product Portfolio

product has a cost of production that averages the same as the organization as a whole. Table 2 Extrapolated iPod contribution to...

Is The Pharmaceutical Market In Columbia Attractive?

be benefiting from increased stability, in the last decade with the government appears to have reduced inflation and placed this u...

Proposal for Research to Assess the Value of Reverse Logistics

lifecycle and what occurs to products after they are sold. Several countries have introduced legislative measures increasing the r...

Will the Adoption of EFQM Benefit a Hotel Chain?

is small chain of hotels in the South of England. With hotels having between 40 and 120 rooms they have the ability to provide a g...

Is There a Relationship between the Profitability Levels of Airlines and the Practice of Fuel Hedging?

vary, Morrell and Swann (2006) estimates fuel accounts for 15% of an airlines costs, noting it is not only a major cost, but also ...

The Potential of CRM to Improve Satisfaction in a Church Congregation

overcome. 1. Introduction Marketing and ensuring customer/stakeholder satisfaction in non-profit making organisations can be v...

Assessment of Microsoft and Google for Investment

forms the core of the organisations services. Are the dominance of the company is seen in the fact that Google search engine has a...

Fundamental, Technical and Market Based Forecasting for Currency Exchange Rates

rate movements is renowned for being difficult; it is this that has lead to a very active market in currency derivatives where dif...

Marketing Plan for the World Wildlife Fund

nongovernmental organization was started in United Kingdom, but the concept and organizational value since spread which has create...

Long term Influences on the Airline Industry and the Position of Easyjet and Germanwings

the airline industry in the future, otherwise long term planning will have the potential to ignore factors that could impact heavi...

The Case of 'On the Go'; HRM in a Fast Food Restaurant

had been in the family for many years. There was a very stable culture where the majority of the staff were long term employees an...

Financial; Analysis of Theolia SA 2004 - 2007

the numerical values may appear to be unusual, therefore the focus of this financial analysis will be on the margins and ratios as...

Behemoth Motors Corp. Outsourcing Decision

up as follows. Costs Materials 165 Labor 168 Total direct costs 333 Floor space 5 Supervisory labor 7 General Overhead 80 Total...

ICT Transcript Assessment

ICT is used in the classrooms today. There is a degree of interest from an historical context. However the greatest value may be i...

Ahold and Groupe Casino at Potential Takeover Targets for Tesco; A Financial Analysis

may make potential good acquisition targets are Ahold and Groupe Casino. Ahold operates in the US and in Europe, Groupe Casino is ...

The Strategic Value of HRM

management was one of a buffer between management and employees, hardly a generally perceived influence and cause to the firms str...

CAGE Questionnaire

The questionnaire can be used in a written form or in web-based programming, which allows for the quick scoring of the test and al...

Nike; Computerized Interviewing Process Case Study

personal contact during the initial stages of the application process some applicants may be deterred from following through the a...

Investment Risk

the potential of the company. In addition to the financial performance measured by ratios such as profit margins, the investors wi...

Communication of McDonald's

the two-way asymmetrical communication model there is communication in both directions, however the company or organisation is sti...

Financing and Investment Questions

impact of time. A high growth potential may be seen in firms that are currently performing badly, or may have a low level of asse...

Mantero Case Study; Branding

that is made in a factory; a brand is something that is bought by a customer" (Klein, 2001). From this it appears Mantero has a pr...

Entering the Automotive Market in Canada

technically a Constitutional monarchy of Queen Elizabeth II as the head of state, the current head of government is Prime Minister...

The Bead Bar Network

disadvantages before ending with a conclusion. 2. Background Bead Bar is a company selling beading supplies to a range of c...