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Essays 91 - 120

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

Coca-Cola and Carbon Emissions

communities" (Mission, vision & values, 2009). The company also notes that there is no longer any real doubt left as to the human ...

Brand Marketing Techniques

universal, global one. Long before the globalization trend that has now become so familiar was ever conceived, it was Cokes polic...

The Emotion of Art During Times of War

light - or enlightened. The evil part of humanity - the executioners, are beyond the light - in the literal and spiritual dark. F...

The U.S. Civil War: Causes and Implications

deal of power because their populations were growing so much. At the same time, Southern States were losing power and they began t...

Reintroducing Pepsi to Germany

the Pepsi trademark (Gibney PG). Enricos latest restructure consists of a plan to boost flagging international sales by targeting...

Causes and Results of the First and Second World Wars

In the socio and political environment that resulted after World War I ended, there was probably even less chance of global...

Compare and Contrast: The Two World Wars

suppress anti-Habsburg activities, organizations, and propaganda and that Habsburg officials be permitted to join in the Serbian i...

A Light Coke Commercial Analysis

In six pages this paper examines a commercial for Light Coke and then provides an analysis that considers messages, production val...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

Diet Pepsi; Position, Research and New Marketing Campaign This

own brand colas, at the same, or a similar price to Coca Cola, which is aimed at supporting the idea that this is a premium produc...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

International Development and Business Ethics

In twenty one pages international development is discussed regarding major issues and the ethical questions that inevitably result...

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...

Ethos, Pathos and Logos in an Advertisement

with a car broken down in the dessert and a well known star in a tuxedo (P Diddy) on the way to an awards ceremony. The truck stop...

Vietnam Oral Narratives

Barry Zorthian was the "official voice of America" in Vietnam from 1964 to 1968 as director of the Public Affairs Office (290). In...

War: Civil War, Iraq, Yugoslavia

the conflict in Yugoslavia, what he calls "ethnic cleansing, American-style" (Bovard, 1999). He says that "President Clinton and ...

Athens and the Peloponnesian War

relationship to one complaint and event prior to the war: "the complaint of Corinth was that her colony of Potidaea, and Corinthia...

The Legitimacy of the War in Iraq

is hard to know exactly what occurred. Still, troops continue to try to effect peace in a nation ravaged by war. II. The War in ...

A Comparison Between the Cold War and the Long War

the two most important worlds were at odds and that is all that seemed to matter. One may compare this to how the world looks to...

Terrorism and Globalization

and Iraq today definitely constitutes a terrorist threat and a major challenge to the war on terrorism. Of course, it should be ...

Germany During World War II

began long before 1939, it began in Germany turning German against German. Hitler, however, offered hope, perhaps even after he be...

America's Wars

Congressional approval for armed intervention and in 1898 the Spanish-American War began (Trask, 2002). This is one of many confl...

Civil War Naval History

navy of the Confederate States of America. Roughly one-fifth of US naval officers resigned and joined the Southern rebels. In hi...

Tone Setting Early 20th Century Conflicts

Revolution-and the movements even before that date-is considered relevant to the rest of the century. Russia would come into its o...

Vietnam Explored in Argumentative, Narrative, and Expository Writing

expedient to American leaders to aid the French, rather than back the people to whom the country actually belonged (Drew and Snow)...

A World War II Submarines History

crushing power of the round balls had no match in the newly designed projectile typesii, the rapid revolution in this area could b...

Answering Cold War Questions

arms in Germany, which appeared to Stalin that the US was rearming that country. He was enraged at this perceived betrayal (Vidal...

Iraq War Justification

In four pages this paper discusses President George W. Bush's justification of the war with Iraq in a consideration of the hypothe...

Hesse's Novel Demian

religion being interpreted, or misinterpreted, by human beings that they were no longer valid....