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Essays 391 - 420

Marketing Plan for a New Product; Solar Powered Air Conditioning

due to environmental conditions, in other areas it may be desirable but not essential. Globally there has been seen an increase in...

Making a Promotion Decision

al, 1999). In this case the problem is the departure of a regional manager, this leaves a space that is to be filled. The job und...

Strategic Analysis of Southwest Airlines

it can be seen that in the vision and mission there may be the emphasis placed on low pricing, but this is not undertaken at the c...

GE's Two Decade Transformation - Harvard Case

this problem. Internal Factors: Strengths: Excellent leadership and management: Welch eliminated layers of bureaucratic managemen...

CHRYSLER, CERBERUS AND THE FUTURE

This 15-page paper focuses on Chrysler's recent sale to Cerberus. The paper presents a SPACI and SWOT analysis, suggesting some st...

An Analysis of Avon

and its effectiveness was declining during the late 1990s (at least in the United States) as consumers became more sophisticated. ...

Harley Davidson Motor Company Case Study

cut and quality fell, but in the moves made after improve the company, this was increased once again. The image is such as streng...

Overview of UK's Shepherd Construction

are not necessarily cogs, but rather, are human resources that need investment and training (Shepherd Construction (b), 2003). As ...

MCDONALD'S AND BURGER KING AND MARKETING

been quite varied. In this paper, well examine some of the differences. Once major difference between the two chains is th...

777 Launch from Boeing

around metropolitan airports were lodging and winning lawsuits focusing on noise, and carriers were becoming concerned about the a...

Analysis of Intel's Strategic Position

$26.54 billion, Net income fell by 88% to $1.29 billion (Wall Street Journal, 2003). Social pressures are also leading to a high...

A Casual Dining Analysis

current economic slowdown (Silver, 2001). According to the NPD FoodWorld: Chain Restaurant Eating Share Trends data, sales rose in...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

The Centrica Company

each other, and can also be influenced by the organisation which the effect, in understanding them the organisation is in the best...

Analyzing the Unilever Multinational Company

2000 he made some strong deals such as purchasing Ben & Jerrys, Slim-Fast Foods and Best Foods (Mullin, 2001). The deals that Fitz...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

A Church and Dwight Business Analysis

In using Michael Porters Five Forces model (which focuses on a barriers to entry, competitive rivalry, buyer power, supplier power...

Success 'Secret' of SWA

positive attitude that applicants already possessed. "We draft great attitudes. If you dont have a good attitude, we dont want yo...

Yahoo and Amazon.com Compared

best, and many users are not comfortable relying solely on Yahoo! for those services. Opportunities * Yahoo! already has millions ...

Krispy Kreme's Strategy

sought to return to the original successful methods. Today, the company runs a distant second to leading competitor Dunkin Donuts...

Singapore's Trade Unions

2003). The basic framework for labor relations in Singapore is related to the Industrial Relations Act of 1960 and is something th...

Analyzing Swatch Watches' Success

sold over ten million of the "technologically advanced" and most importantly, stylish watches throughout the world between 1984 an...

Strategies of South Africa Breweries

and Lawson, 2002). As per capita income continues to increase in these emerging markets, however, expenditures on other items beg...

A Wal Mart Evaluation

have been petitions against Wal-Mart opening in certain regions due to the competition factor. Few small retail stores can compete...

Various Business Education and Business Topics

among other large operations, according to a recent University of Michigan survey" (Currie, 2000). Much of the dissatisfaction am...

P and O Ferries Marketing Plan Development

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...

Internet Strategy of British Airways

airline industry and including the development of technology and as time went by this was increasing apparent that it would have t...

Overview of 'Fannie Mae'

would otherwise be unable to qualify for a mortgage loan to do so (Hoovers, 2003). In short, Fannie Maes core mission is to make h...

Case Study on E*Trade

of confidence by the investors regarding the companies future. This is not a direct indication of strength, but does indicate a ma...

Water Sports Development and Marketing in Cuba

to sustain it long term. Per capita GDP in 2002 was only $2,300 (Cuba), and that figure cannot be seen as being merely "relative"...