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Essays 121 - 150

An Overseas Market for One Sportswear Company

to market in a timely fashion (Harrington, 2002). Its a full-time job for Columbia to oversee these chains, and its possible that ...

Boeing's Marketing Audit

needs to capitalize on its first-mover advantage with the 787, gaining commitments - and deposits - on as many units as possible b...

Putting Company Brands on the Internet

Many of these access points may be through shared computers or through a work connection, therefore is also important to consider ...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

China's Health and Beauty Market Assessed

thousands lost their loves. However, there was also wide scale support as many in the country believed in Mao and the idea that al...

Marketing Strategies for Bristol Myers Squibb

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

California Financial Computing Inc. Marketing Plan

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

Marketing Plan for Baby Pacifier Holder

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

Share Prices and Company Performance

degree of agreement between these two stakeholders with in the stock market that the stock markets are not efficient in the way th...

Marketing Budget at Nike, Inc.

2009). The company generally allocates about 12 percent of its revenues towards marketing and advertising (Wikinvest, 2009). In ...

McDonald’s and Carlton Draught Beer Television Advertisements Compared

In order to assess this two advertisements have been chosen, the 2007 advertisement for Carlton Draught Beer showing groups of peo...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

The Strategic use of Web Pages

option which allows the passengers to board the airline for the majority of other passengers and travel insurance, as well as othe...

Online Education: Balancing School With Other Life Responsibilities

wanting them to enroll in non-credit continuing education courses associated with their existing position; soon, these classes seg...

Overview of eCommerce

In fifteen pages this report considers ecommerce in a comprehensive overview in terms of manufacturing prospects, possible problem...

Twenty First Century eCommerce

In eight pages this essay analyzes how ecommerce is the 21st century's premier forum for business and companies must be online in ...

Electronic Commerce and The Ford Motor Company

In thirteen pages this paper discusses how Ford had utilized ecommerce for marketing and advertising purposes. Twenty sources are...

Successful Ecommerce Website Design

This paper considers how to successfully design a corporate ecommerce website in an overview of ten pages that considers character...

Website Target Markets

In five pages this paper examines how ecommerce websites develop target markets. Three sources are cited in the bibliography....

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

Marketing Plans and the Incorporation of eMarketing

it is a medium that is still in its infancy, there are no steadfast rules regarding marketing on the Web (Pragnetix Ltd., nd). Non...

Airline Company's Information Technology System Security Issues

time will obviously be severely undermined if security issues mean that customers do not have confidence that their transactions w...

Hypothetical Case Analysis of Catatech

differences, and the differences between currencies not only affect pricing, but represent obstacles that must be overcome in ord...

Online eCommerce CD Industries

"We really consider data architecture to be the component of a successful on-line content and transaction facility," statesMichael...

Gateway vs. Dell in the PC Wars

a choice in ordering. While that is the case, Dell is no longer unique in this e-commerce tactic. In recent years, Apple , Gatew...

Internet and Competitive Advantage

same product at a range of supplier. When this level of competition is seen and the consumer is becoming more aware, then there is...

eCommerce and Dell's Strategy

is the notion of both individual and company accountability, stellar service and support, and superior corporate citizenship (20...