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Essays 31 - 60

Changing the Way Costs Are Allocated for a Burger Restaurant

The way that firms choose to allocate costs can impact on the perceived production costs for any product. Utilizing the example of...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Comparing Marathon Oil and Valero Energy

5,000 retail outlets that the company does not own. The company has a total level of 22,068 employees and with an income...

Prediction and Trend Analysis

then we can use then the use of an averaging tool may be useful. One of these is the use of centred moving averages. In this we ca...

Coca-Cola Company Analysis

term Coca-Cola and penned the script that we all know so well today (The Coca-Cola Company, Heritage, 2006). Pembertons first fora...

Analysis of the Competitive Position of Revlon

loses so is in a difficult position. The long term mission of the firm is "to emerge as the dominant cosmetics and personal care...

A Market Analysis and Audit of Brita Water Filters in Nigeria

This paper addresses the planning and research that is involved in the introduction of a product into a new market. The author u...

Marketing Plan for Baby Pacifier Holder

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

Case Study on Choosing a Distribution Channel

There are five main ways the company may choose to distribute the product, these are the use of the current distributors, using...

Overview of EAS Experimental And Applied Sciences, Inc. (EAS)

In nine pages the Experimental and Applied Sciences company is considered in an essay that includes a company overview, mission an...

A Marketing and Competition Analysis of Walgreens

Because Walgreen builds to suit, rather than acquires stores, it can pick prime locations, where it is visible from the road -- an...

Cutting Edge Golf Carts Business Plan

has never been done before. Presumably the company principals are young, innovative and entrepreneurial and will put in the time n...

Case Study on Engineering Products

element there is also more control taken by head office meaning that the empowerment that is often seen as a tool used to motivate...

The Impacts of Global Business Development

for increasing demand for lobsters in a region of the country hard hit by economic decline (Calendar Islands, 2010). The Problem...

Assessment of Apple

products, many applications which are purchased for use on one piece of hardware, can often be used on others. Therefore, if a gam...

Telecom Company Offers New Product

It has become essential for organizations to have a place to store and backup their data, which is increasing exponentially. Compa...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Marketing Tobacco Products; The Ethical Issues

disadvantages are more subjective. Smoking may give many individuals a feeling of empowerment and freedom; a perception put forwar...

LVMH Group

To consider the company a SWOT analysis can be used. 2. SWOT Analysis of LVMH The LVMH group has a large number of strengths. Th...

Rock Of Ages Value Chain = Case Study

Special Projects: This is highly specialized requiring significant skill and capacity in all areas. The company on the bid for bui...

Customer Services in Different Industries

As finished units are not kept in stock the customer service process begins prior to the ordering. To make an order the customer n...

Mature Market Product Limits

In seven pages this essay considers a product's four stage life cycle in a discussion of company implementation strategies regardi...

Assessing the Quality of High Heeled Shoes for Babies

and the high heels in the shoes are also very soft, so that as baby kicks out the heels will bend and squash. These shoes are a ...

A Cost Analysis of Bridgeton

change a die, after the changes it took only 90 minutes, a significant improvement and meant that the firm went from being one of ...

Microsoft Corporation

Paul Allen and Bill Gates attended the same high school at a time when a small computer was a box sporting lights on the front and...

2 Manufacturing Memos on Production

of cutting leads between 0.019 inch and 0.050 inch. The cutters recently tested performed very well and showed little wear at the...

Hewlett Packard

the market. This sums up the strategy of a company which wishes to be a leader rather than a second mover in...

BCG Analysis of Apple Inc.

growth. With this background a useful way of examining the company to understand its current position is with the use of a Boston...

Marketing Plan for a New Product; Solar Powered Air Conditioning

due to environmental conditions, in other areas it may be desirable but not essential. Globally there has been seen an increase in...

Formation of a Marketing Strategy for a New Travel Product

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at...