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Essays 391 - 420

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Competitive Environment and Customer Retention

In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ...

Software Testing Business

In ten pages this paper assesses the satisfaction of customers in this consideration of a software testing business in a discussio...

Airlines and Customer Satisfaction

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

Balance Score-card Use in SMEs

for the customers that the new products need to be developed (Gumbus and Lussier, 2006). Other metrics were used, such as quality....

Creating Loyalty in Airline Customers

competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

AOL Latin America

the companys existing systems could not deal with the added demand for service. Eventually AOL came to be Americas largest ISP, l...

Introducing the Apple iPhone

that, Steve Jobs "stopped talking" (Elmer-DeWitt, 2007). His presentation "raised dozens of questions -- from the price of the pho...

Courting the Customer at Best Buy

billion. Increased revenues originate with higher same-store sales and revenues gained from additional stores opened during the p...

Amazon's Frontiers

(2000) refers to as pragmatists adopt the technology they know they will need in the future. Specifically, the Internet is seen a...

Six Sigma Dos and Don'ts

about Dell is its generally unhelpful help desk personnel, however. Virtually all of Dells customer service representatives are i...

The Impact of Cultural Diversity in the Hospitality Industry

values and beliefs. These may be seen as isolated within the company, or reflections of the wider general culture of the area or r...

Total Quality Management

talking about a systemic approach to total transformation leading to continually improving quality. While we cannot outline the 1...

Technology and Is Used for Operations Management in Healthcare Practice

also changing. In the past the systems were being used in a more limited manner, with more emphasis placed on aspects such as busi...

Performance Management through Clinical Supervision of Nurses in the NHS; Professional, Legal and Ethical Perspectives

Furthermore they state that is a strategic approach which relates to all aspects of an organization within the context the culture...

Clinical Supervision of Nurses in the NHS; Professional, Legal and Ethical Perspectives

nursing supervision is to provide support for nurse practitioner in a range of issues, developing their own identity as well as sk...

Management: Allegis Group Services

full services they provide case studies. They illustrate, for example, how "Allegis Group Services provides contingent staffing pr...

Quality Issues in Business Operations

In ten pages quality issues as they pertain to business management operations are discussed with the first part examining a Heinek...

Overview of State Civil Service Systems

In fifteen pages this paper discusses the state civil service system in an overview of employee management. One source is cited i...

Member's Advantage Management Plan

ones that Members Advantage seeks to serve, but there is no lack of potential customers in any thriving local economy. Ever...

Operations Management of UK's Swallow Hotels

In twelve pages this United Kingdom hotel chain is examined in terms of its operations management with improvement service recomme...

Global Health Care Issues

In twenty pages this paper examines international health care issues in an assessment of problems including planning regulations, ...

Manager Training And Development at AOL

An analysis of the training successes and failures experienced by the world's largest Internet Service Provider. Total Quality Ma...

Overview of Health Club Management

Club Ones Assistant Operations Manager Lisa Velasquez notes, "People arent looking just to lose weight ... People are looking to g...

UPS Strike of 1997, Labor and Management

In ten pages this paper examines the relationship between management and labor unions in a consideration of the 1997 United Parcel...

Quality Control and Management

In fifteen pages service industries and manufacturers are considered in an examination of Total Quality Management. Twelve source...

Hotel Human Resources Management Theories of Peter Senge and Edward Deming

In seventeen pages service industries and hotel HRM are examined within the contexts of the Learning Organization theory of Peter ...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...