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Essays 451 - 480

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Managing Risk with the ATOM Process

ability to accept non-cash payments for goods and services. Today, Bankcard Services is one of the 92 largest owners of merchant c...

Small Businesses and the Value of IT

receptive to the idea. However, upon meeting with Margaret at JavaBooks, the nature of the business need for information technol...

THE OBAMA ADMINISTRATION AND RELATIONSHIPS WITH SMALL BUSINESS

doing so are all wrong. Definition of a Small Business Mention the term "small business" and what might come to mind is...

MARKETING SEGMENTATION, MARKETING PLANNING AND A CRITICAL ANALYSIS

start, that it couldnt go up against the likes of IBM when it came to personal computers. Instead, Apple came out with its Macinto...

Small Businesses and E-Commerce

has transformed many aspects of the world. Chief among these, of course, is the manner in which business is conducted. While busin...

Databases and Their Use in Small Businesses

far between. Now, however, with the ubiquity of technology constantly increasing, the vast majority of organizations are employing...

ELECTRONIC COMMERCE INITIATIVES AND SMALL BUSINESS: AN OVERVIEW

e-commerce can help small businesses reach global customers in a more cost-effective manner. This belief in e-commerce and...

Differential Accounting in Canada in the Context of International Harmonisation of Accounting Standards

difference there is a very persuasive argument in terms of practical costs and implication, especially when the importance of priv...

Wireless Networks for a Small Business; Governance and Security

AP in a single cell (Benner, 1996). It is more likely to a LAN would made up of several cells with the...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

Marketing the Harley Hydrogen Cycle

Currently there is no commercially-produced motorcycle operating on hydrogen fuel. After years of trial and error, however, there...

Macroeconomic Effects of the "Public Option"

goal of totally reforming all of US healthcare has been shelved, with the focus now being exclusively on health insurance. The na...

Research Proposal for the DOA In Regard to Granting More Government Contracts to Small Businesses

if they gain a government contract. * To identify the current processes used by the DOA in awarding contracts, including assessm...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

MCBRIDE FINANCIAL SERVICES AND MARKETING

many types of research that McBride can rely on. Some suggestions include comment cards, focus groups, mail surveys and even telep...

BUSINESS, SOCIETY AND GOVERNMENT AS A SINGLE SYSTEM

in and around Coyote Valley were mixed about the new campus (nicknamed "Cisco City"). The San Jose Chamber of Commerce, an organiz...

Marketing Plan for the World Wildlife Fund

nongovernmental organization was started in United Kingdom, but the concept and organizational value since spread which has create...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Thematic Conflict in John Nichols' The Milagro Beanfield War

with immediate commercial success, however, it was later transferred to screen with a film adaptation, indicating the real value t...

Small Businesses and Ecommerce's Impact

its products locally and regionally in the Watford and Luton are. There was some mail order activity, but this was mostly gained f...

Successfully Getting a Bank Loan

the loan as well as the ability to remain in business, at least until that loan is repaid. What the Business Needs...

Quicktrip Donuts Marketing

Because of this, Krispy Kreme stores and outlets attract customers in droves. There is probably little surprise as to why Quiktri...

Effect of ADA on Small Businesses

their feet, Premier maintains three handicapped parking spaces outside the front door. The gym is cramped; parking capacity is ap...

Innovation and Small Business

well. Interestingly enough, when small businesses make millions other innovations and turned into larger businesses, sometimes th...

Individual Church Marketing

for a number of reasons. Therefore, it requires those in administrative positions to think of St. X as a product and develop an ap...

Tutorial on Expectancy Theory

the very simple reason that everyone is different. This essay looks at one theory, expectancy theory. Researchers and theorists h...

Small Businesses and eCommerce

paper will attempt to define e-commerce and analyze its impact on small businesses. The paper will also discuss the general attitu...

Electronic Commerce and How It Affects Small Business

to trade and the growing amount of trade, but that for most small businesses the disadvantages and problems will outweigh the bene...