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Essays 481 - 510

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Automobile Repair Racket Targeting of Women

1992 that of every dollar women spent on automotive repairs, fifty cents of that dollar were not necessary expenditures and at tim...

Buying or Purchasing Products or Services Decisions

In seven pages this paper considers whether a marketing project should rely upon in house goods and services or purchase them else...

Case Study of Exponential Smoothing

as this one is obvious. Using data that follows a measure of central tendency provides fairly accurate short-term forecasts of va...

How Samsung Compete in the UK Cellular Phone Market

many markets that the firm is competing within, and although in the UK is has managed to scrape a leadership passion, it is only i...

Niche Businesses and Effective Social Media Marketing

sells instructive courses in building log cabins for personal dwellings or for profit. This being a niche area of business, obviou...

Human Trafficking: Policy Proposal

means by which to put an end to global trafficking of women and children. Coupled with the help of the U.S. Agency for Internatio...

Social Reform Legislation Since WWII

Advancement of Colored People (NAACP). This sort of organized effort was necessary in order to chip away little by little at the m...

Beti/Poor Christ of Bomba

see the truth, that is, that the Talas supposed conversion to Christianity is a delusion. A principal focus of Drumonts evangeli...

Dell Computers' Consumer Marketing

In seven pages this paper examines how Dell had had to shift its market from the business sector to computers and how the Internet...

Company Profile - Embraer

share of the aircraft design and manufacturing market, but still faces competition from major United States corporations such as B...

Marketing Research Proposal To Identify the Features of Effective Social Networking Media Messages

Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...

DOE and its Illegal Actions

The United States Department of Energy, in its attempt to prop us a uranium enrichment company that was failing, arranged for enri...

Disney World and Consumer Behavior

In eight pages Disney World customers are considered in an analysis of consumer behavior that includes recent corporate developmen...

Growing a Women's National Basketball League Brand

womens basketball shows real promise of arriving at WNBA president Ackermans goals for the league. The promise is not resident on...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Faith, Self Esteem, and Social Phobia

In thirteen pages this hypothetical research study considers how religion is an effort to surmount the negativity associated wit...

Issue Appeasement in William Shakespeare's Macbeth, The Merchant of Venice, and Romeo and Juliet

In ten pages this paper discusses Shakespeare's efforts at religious, political, and social appeasement in this trio of plays. El...

Disney's Globalization and What Drives It

In ten pages this paper examines the government, competitive, cost, cultural, and social drivers that must be considered in Disney...

Downtown Brooklyn's Ft. Greene Section

In five pages this paper examines Brooklyn's downtown revitalization efforts in an overview of Fort Greene that includes globaliza...

Saudi Arabia and the Exportation of Computers

resellers with some direct sales to individuals. Increasingly, direct sales primarily result from Internet exposure. Acme ...

Training Considerations for the Caribbean Tourism Industry

Although organizations such as the Caribbean Tourist Association, the Caribbean Community and Common Market (Caricom), the Caribbe...

Post Communist Europe and the Free Market Economy of Russia

In six pages this essay discusses Russia after the collapse of Communism and problematic efforts to initiate a free market economy...

Politics and Welfare Reform

two years. During that interval, poor parents would qualify for schooling, job training, child care, health care and other support...

Theological and Social Plurality and Jewish Theocracy

leadership into a new discussion, "a theology of pluralism." "It is not enough that we live together as faith communities; rather...

Collapse of Russia's Economy

up the economy and provide the vehicle by which the rest of the country would achieve free market status. Russia possesses no les...

Global Marketing of Heinz Ketchup

In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...

New Coke: Marketing Flop

has its own very distinctive following; while it may be partially entrenched within cultural reasons, the primary one is the level...

External Environment And Dell

of software programs (Ransford et al, 2003). This is a very real threat to the company and something that needs to be considered. ...

If Marketing Aims to Meet Customer Needs Why are Customers Rights an Ongoing Issue?

as there is a need to satisfy both individual and organizational objectives. The organization objective will be to create a profit...