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Essays 391 - 420

Status of the Pension Funds of PepsiCo and Coca-Cola

The conditions of pension funds for these two firms in 2009 is assessed using data from the annual accounts. The growth, contribut...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Australian Income Tax Case

This 8 page paper is written in two parts. The first part assesses how a firm will be assessed to determine whether or not it is a...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

The Use of the CSDD Tool

to administer the Cornell Scale of Depression in Dementia the first stage is to look at the way that the scale is used. The implem...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

Investment Assessment

decision is not always easy; the increased need for capital can have a number of knock on effects, increasing the cost of capital ...

Mekong Bottled Mineral Water Report Assessment

in the region of 1. However, there may not need to be a fast realization of the assets. The problem may arise if other asset group...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Justifying an Investment Proposal for ATSG

addition to the carriage services, the number complementary services also available including related training, including dispatch...

Essay on Nestles Withdrawing Infant Formula from the Third World

nations? Or do we continue to have a presence in these nations, despite poor publicity and the risk that mothers may not use the f...

Internet Technology and Society

As the request in this paper was to analyze implicit system of thought that inform the technology, we can probably use the hypothe...

Assessment of Human Nature

the class they come from. The nautre is open and forgiving, they have short attention spans and any negative emotions are likely t...

Assessment of the Concerned Women for America Website

does accurately describe the organizations mission. When one hears the name, and also has the information that the women are ass...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Mission and Application of the NCQA

In five pages this paper presents an overview of the National Committee for Quality Assurance and its mission which is to assess A...

Economy of Chile

In nine pages Chile's economy is assessed in terms of its history, basis, and present trends. Six sources are cited in the biblio...

Enlightenment Theories and Rights for Women

In five pages this paper assesses equal rights for women in an examination of the Enlightenment theories expressed by Gouges, Woll...

Portraying the Victim in Harvey Fierstein's On Tidy Endings

of their relationships with him. They meet in...