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Essays 2431 - 2460

Advertising Campaigns and Nonverbal Communications

In nine pages this paper examines the nonverbal communication of facial expression in a fictitious company's advertising campaign....

T. Rowe Price Associates and Emerging Investment Trends

increasing its value to institutional investors, "intent on managing $5 billion in assets in this area by 2000. The firm is trying...

Plan Proposal for Computer Game Business

In thirteen pages and five sections the CuttingEdge computer game business is examined in a proposed plan that includes company in...

A Review of the 3Com Corporation

the best products available on the market. In 1998, 3Com announced it intended to introduce a Palm Pilot with built-in wireless co...

Investing in Ecommerce Businesses and Valuing

In eighteen pages this paper explores the calculations of the price to earnings ratio and considers how this can be used for asses...

The Retailer of the Century: Wal-Mart

undermine a great deal of what Sam Walton had hoped to create with his original stores with "down home" feeling. Wal-Mart Weakness...

The UK and American Multinationals

part of the European Economic Community. It s seen as an inevitability that the single market will go ahead and it is a matter of ...

Apple Computer's Organizational Culture

Culture Hofstede, Neuijen, Ohayv and Sanders described organizational culture as the "patterns of shared values and beliefs that ...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Human Resources and their Function in Mordern Organizations

This research paper addresses the ways in which the functions of the human resources (HR) departments has changed in recent decade...

WTO and Chiquita Brands

The very idea of guarding an industry to "help" it survive seems - superficially at least - to be a reasonable approach to the pre...

New Easy.com Product

Thus, we might see in the future, EasyPharm.com. Another way in which the student would want to make reference to the prediction o...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Marketing Strategies for Bristol Myers Squibb

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

Company Decline and Sale of Younker's

In fifteen pages this paper presents an overview of Younker's in which an executive summary is included as well as reasons for thi...

Introductory Business Plan for Knoxville Video

of 300,000 in the foothills of the Smoky Mountains. Formerly the "poor relation" of other Tennessee cities, Knoxville has experie...

Human Resource Management at a Telecommunications Company

high level of reliance on technical skills of relatively few employees as well as services standards, at both customer contact poi...

LEADERSHIP STYLE BRAND

to leadership, isnt all that different - as mentioned above, a leadership brand differentiates the leader from others, gives him o...

FINANCIAL REPORTING COMPLIACE AND MCBRIDE

probably not a bad idea. There are disadvantages, of course - a code of ethics means that Hugh McBride cant run his company and it...

Due Process and the FDA

an issue is due process and agency discretion. The concept of due process is a critical cornerstone in individual rights of Americ...

Strategies Starbucks May Learn From

also help this will support the firm sales in the long term. The difficult economic conditions have impacted on many firms. Anoth...

ARAMEX

their expectations by providing global, customized logistics and information solutions rapidly, reliably and cost-effectively (Ara...

The Practice of Corporate Governance at British Petroleum (BP)

British Petroleum, which now incorporates Amaco, is highly active within the energy sector, specifically the oil industry. The wri...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Business Model of Monsanto and Its Sustainability Commitment

according to Levitt, could be further reduced to the need to cultivate and maintain customers. That goal, however, could not be f...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

The Impact of the Merrill Lynch Brand

Finally, Merrill launched Merrill Lynch Direct, which, while getting a slow start, finally hit its stride during 2000, during whic...

Google's Management and Leadership

of the 1990s were beginning to fold. Still, there was money to be made and Google seemed to be unique. Indeed, the investment paid...

Boeing Company and Theories of Ethics

2004). John Stuart Mills, in his book Utilitarianism, further stated that not all forms of pleasure were of equal value (Free-Defi...