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Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

UK Hotel Chain Forte Hotels Group

In twelve pages this report considers this United Kingdom based hotel chain in a discussion of branding and future markets. Seven...

London Tourism Improvements

In 8 pages this paper examines how London's tourism can be improved through strategic marketing enhancement that would be both tou...

The Management Practices of Danaher Corporation

In the days that technology was beginning to peek out from various corners in the early 1980s was when the Rales brothers decided ...

Financial Analysis of Southwest Airlines

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

Case Study on a Tractor Company's Export Planning

In five pages this report considers a student submitted case study regarding export markets for reconditioned tractors and future ...

Millennium Dome's Downfall

In eight pages this paper applies a PEST analysis to support the argument that the Millennium Dome mistakenly positioned its targe...

Target Corporation Analysis

In a paper consisting of five pages the reinvention of the Target Corporation is examined in a discussion of logo display and 'che...

Advertising and the Tool of Fear

of love and fear can be seen as the strongest, love can be difficult to portray and is suitable for a limited amount of topic, how...

Markeint Audit of Apple Computer, Inc.

In twenty pages this research paper audits Apple in terms of headings and subheadings involving marketing systems, organization, f...

Economic Productivity Paradox Overview

In six pages this paper examines the economic productivity paradox in an overview of its background, information technology expend...

Firestone Tire Fiasco and the TREAD Act

In five pages this paper discusses how the Firestone tire fiasco prompted the TREAD Act legislation and considers the company's re...

Corporate Risk Management and Exxon Mobile

In sixteen pages Exxon Mobile's financial structure is examined in a consideration of how market risks are dealt with. Ten source...

International View of TQM

to quality, whether specific organizations chose to implement TQM or not. Those attempting to implement the facts without the und...

China and Starbucks

to others by pouring them tea. That is a sign of regret and submission" (Chinese tea culture, 2006). Finally, a newly-married coup...

Advertising Analysis of Red Wing Shoes

free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...

Nike vs. Nokia, a Worldwide Comparison

manufacturer of mobile phones, but it is also the most profitable (Yahoo Finance, 2006). The company, with a total number of emplo...

Taking a Cruise to Puerto Rico

addition of standard ancillary cruise line activities. The post-9/11 recession and virtual halt of pleasure travel was deva...

United Kingdom Supermarket Chain J. Sainsbury's

paper will also use a SWOT analysis. This can then lead to an assessment of potential future strategies. 1.2 Methodology Due to...

Replenishment, Forecasting, Collaborative Planning, and Factory Gate Prices

will be required or even of error rates of any other items that can be measured statistically. To replenish can be defined as "...

RFID, Forecasting, Collaborative Planning, and Factory Gate Prices

gain profit over and above the factory gate price has also seen the increased and as a result as well as supplier selling to the b...

New Restaurant Strategic Plan

to meet the needs of South Beach Diet dieters. Grayson (2004) reported more than half of all Americans go on a diet each year to l...

Member's Advantage Management Plan

ones that Members Advantage seeks to serve, but there is no lack of potential customers in any thriving local economy. Ever...

Analysis of Starbucks

In ten pages this examination of the Starbuck Corporation includes management, a SWOT analysis, financials, and marketing approach...

1989 to 1999 UK Exports and Economic Growth Connection

In ten pages this paper examines this decade in a consideration of the connection between the export market in the United Kingdom ...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Work, Society, and Consumer Time Choices

In fourteen pages this paper examines how choices are rationally made by consumers regarding leisure, market, and nonmarket activi...

Types of Consumer Time

In ten pages consumer time allocation is considered in an examination of leisure, nonmarket and market time. Eleven sources are c...

The Drug Known as Aciphex

In ten pages this paper examines the drug manufactured by Eisai Pharmaceutical, Inc. along with the marketing strategies that affe...

Penalties, Responsibilities, and Corporate Ethics

(Government Accounting Office Report, 1998). During a 1997 Senate Congressional Hearing applicable to "micro-cap" fraud, te...