SEARCH RESULTS

YOU WERE LOOKING FOR :Nike and Marketing Decisions

Essays 211 - 240

Reactions to Artical on Moral Decision-Making

Valasquez, Andre, Shanks, & Meyer, M. J. wrote an article entitled "Thinking Ethically: A Framework for Moral Decision Making" in ...

Decision Making in Politics

In a paper of four pages, the writer looks at decision making in the political process. Different models of decision making are ex...

Research Proposal to Examine Buyer Behavior for Internet Purchases

The writer presents a research proposal to examine and explore the way consumers making purchases on the Internet makes the decisi...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Business Ethics

This report focuses on one aspect of business ethics that involves decision making. Several issues are discussed such as why ethic...

Ethical Decision-Making: Confidentiality

This research paper/essay pertain to ethical decision-making and confidentiality issues. Drawing on an episode of ER broadcast in ...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Formal Decision Making Processes

friend and I in particular had what we viewed as a stellar business idea. It had been suggested to us that we might prefer to stri...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Effective Decision Making and the Role of Management

be developed which, when put into action, invariably and effectively move the organization closer to its goals. Fundamentally, the...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Ethics Awareness Inventory

also something that is easily masked. Bad people can appear good and vice versa. Making a determination about an individuals tru...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Decision Making at Disney

creation of a Disney theme park in Europe and the acquisition of Capital Cities/ABC. Thee were very different decision and can be ...

How And Why Companies Benefit From Customers Breaking Rules

a fair value service. There are a large number of examples that demonstrate the way that companies can benefit from custome...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Decisions in Paradise; Part Three

that the local resources are available, but to consider the cost of accessing those resources. If the resources are able to be acc...

Decision Making in a Small Company

Im concerned about expanding our computer technology in light of the fact that ABC is a recent new customer and our initial contra...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

3 Views on Psychology of Foreign Policy

to investigate the relationship between crisis factors and the "cognitive aspect of decision making."1 In accomplishing this task,...

The Protection of the People Against the Exercise ot Arbitrary Power: Miranda v. Arizona

resulted in a much needed tightening up of standard law enforcement procedure particularly when it comes to arrest and interrogati...

Marketing Marlboro

a guerrilla marketing approach which including giving away samples helped to increase brand awareness, taking the brand form a po...

Using Personal Financial Statements in Financial Decision Making

the job is viable. The higher the cost of moving the less likely it will be viable, However, there may also be other consideratio...