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Essays 301 - 330

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Project for Enhancing a Medical Service Web Site

challenges and the practical elements such as resource requirements. The final aspects will also be presented to support the propo...

Product Expansion and Market Penetration for Coca-Cola

manufacture, distribution and also the marketing of non alcoholic carbonated and non-carbonated drink both finished drinks and als...

The Importance of Effective Selection and Recruitment

capital (Porter, 1985, Mintzberg et al, 2003). Any business will have numerous goals. These may be complimentary or contrad...

Growth Strategies at GlaxoSmithKline and AstraZeneca; a Comparison

would have undertaken a careful analysis of the current position of the company, and where they want to be along with the market o...

CrysTel; A Case Study in Organizational Change

nurturing positive attitudes towards change within the organizational culture. When looking at the way that CrysTel need to...

Cima Marketing Case Study

has only a small level of growth and the increase in competition is making growth difficult. The market for the weekender products...

Coca-Cola; Facing Organizational Change

to diversity and the way it is managed, Evidence suggests clearly that were good diversity management can be implemented d...

Approaches to Managing Change

and discontinuous. It may be argued that the changes of the past were incremental changes; these took place in a stable environmen...

HSBC Strategy Since 2000

it was also bank that complemented HSBC with few business units that will directly compete (Leahy, 2006). The strategy to gain a ...

Human Resources: Hospital Case Study

privately-owned not-for-profit partnership that was established more than four decades ago (Doctors Hospital, 2005). Briefly state...

Reaction Strategies to SWOT Factors for Southwest Airlines

the low cost position. With a differentiation strategy the technological development and increased facilities on-board may be leve...

Creating Change

vision, removing obstacles to the change and empowering employees to undertake a change, creating short term wins, build on change...

The Strategies of WalMart, Saks Inc. and Apple Retail

suppliers into low prices, with up to 80% of all the WalMart own brand products originating in China (Qiong, 2007). Suppliers have...

WAL-MART AND QUESTIONS

This 4-page paper answers questions about Wal-Mart including business strategy and sustainability....

RISK ASSESSMENT, ANALYSIS AND STRATEGIES FOR INFORMATION SYSTEMS

monitor and test the program to ensure implementation and operations are effective and review and adjust the programs/security ass...

Strategies for Pricing and Distribution in a New Mobile Mechanic Business

in order to gain the purchases from the former customers of the competition, with the aim of keeping them when prices are increase...

SC JOHNSON CASE STUDY

idea of how to buy in bulk. He or she knows the ins and outs of negotiating with a company like S.C. Johnson when it comes to proc...

STARBUCKS - MISSION AND STRATEGY

Discusses strategies for Starbucks Co. There are 2 sources listed in the bibliography of this 4-page paper....

A Qualitative and Quantitative View of Information Systems

In a paper of four pages, the writer looks at information systems. Strategies for successful implementation are taken from both qu...

Overcrowding, A Principal Prison System Challenge

This research paper offers an overview of literature relating to overcrowding in the US prison system. The topics covered include ...

American Schools, the Problem of Racial Inequality

This research paper pertains to the issue of racial inequality in the U.S. school system and the gap between the academic achievem...

Strategy and Project Management Questions

The writer answers a set of questions concerning strategy, leadership and change utilising a fictitious case study. The first ques...

The Potential Benefit of FDI from China to Africa

Africa is one of the world's poorest regions. It has been argued that one strategy which is useful for economic development to all...

Managing Global Information Systems (IS)

most cases face-to-face [and] they have relative long interaction times and high level of discretion" (Netland and Alfnes, 2007). ...

Organization Success - The McKinsey 7-S Framework

in 1982, Peters and Waterman who were working at McKinsey & Company, a consulting firm, were identifying the factors of success in...

Daily Mail and General Trust

2. Introduction The Daily Mail is a well known UK newspaper, with a long history. The group which publish the Daily Mail; the Da...

Management of Information Systems; The Use of E-Commerce as a Business Solution

the level of exposure to costumers that the company is able to achieve. British Airways undertook the internet strategy in an ...

U.S. Health Care System

care system. In 2004, Dr. David Brailer, pursuant to an presidential executive order, announced the Strategic Plan for Health Inf...

Canyon Ranch Case Study

tool that can create value rapidly. Question 2 The strategy of Canyon Ranch using CRM may should resemble the current strategy,...