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Essays 301 - 330

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Project for Enhancing a Medical Service Web Site

challenges and the practical elements such as resource requirements. The final aspects will also be presented to support the propo...

Strategy Decisions; To Compete or Co-operate?

investment made to support a belief or idea rather than to create a profit, but even where this occurs the firm need to remain via...

Advantages and Disadvantages of Blue Ocean Strategy

been a unique case study, and while it demonstrates the way a market can be created in order to compete, it is also a very limited...

An Analysis of Benetton

would later add sportswear and equipment and textiles to their lineup. The company suffered its first loss in 2002. The original ...

Corporate Strategy and Information Technology

are the earliest know treaties on the subject (Goldenberg, 1997). His influence in business is strongest in Asian countries and th...

The Sultan Center at a Potential Takeover Target for Wal-Mart

a difficult strategy, as growth by acquisition requires capital expenditure in order to acquire the target company, with many addi...

Starbuck's; What Can They Learn From Other Companies?

egg shells along with cappuccino. The company faced problems as the core products remains and the identity of McDonalds was firmly...

Cima Marketing Case Study

has only a small level of growth and the increase in competition is making growth difficult. The market for the weekender products...

Dell - A Case Study

U.K. and Canada, and the company is aggressively pushing into Asia and Europe (Gibbs 35). The role of formal knowledge in develop...

Strategic Case Study of Four Seasons Hotels

Issy was released exclusively through the New York Four Seasons Hotel (Ty.com, 2002). This was a very successful branding exercise...

Lufthansa Case Study

an acquisition that was made as a defensive move to prevent a One World alliance airline gaining control. However, the placement o...

The Success of the Nintendo Outsourcing

to gaming, allowing this to appeal to a market outside of the traditional gaming market, women and families creating an integrated...

Analysis of Apple and their Performance in 2008

and style, and by third quarter of 2008 the company was shipping record levels of iPod players, more than 11 million was shipped w...

SC JOHNSON CASE STUDY

idea of how to buy in bulk. He or she knows the ins and outs of negotiating with a company like S.C. Johnson when it comes to proc...

MCDONALD'S IN THE NEW MILLENNIUM

the industry? In looking at this case study, the fast-food burger restaurants (Burger King, Wendys) arent responding too p...

Strategies and Risks at Starbucks

on the company) was its aggressive expansion strategy from out of the Pacific Northwest, which was, in a sense, to blanet each met...

STARBUCKS AND STRATEGY

of the coffee house, not necessarily just sell coffee. This is why a great deal of time and effort goes into...

STARBUCKS - MISSION AND STRATEGY

Discusses strategies for Starbucks Co. There are 2 sources listed in the bibliography of this 4-page paper....

Catalog Marketing of Lands' End Company

In five pages this essay discusses the catalog sales success of Lands' End in a consideration of strategies with other competitor ...

Federal Express and Human Resources

In four pages Federal Express's human resource management is examined in a consideration of how well it conforms to three strateg...

WAL-MART AND QUESTIONS

This 4-page paper answers questions about Wal-Mart including business strategy and sustainability....

Thornton Wilder's 'Our Town'

This paper consists of 5 pages and discusses plot, purpose, characterizations, structural strategy and how the conclusion reflects...

Robert E. Kelley's How to be a Star at Work

star at work." Kelleys research with Bell Labs discovered that workers and bosses often did not even have the same "idea" of who ...

Case Study of Nucor Steel

In nine pages the steel industry is considered in this overview of Nucor's strategies, human capital, and success through maximizi...

Health Care, Bigotry, and Prejudice

This paper considers various strategies that can be applied to prevent prejudicial relationships between health care workers and p...

Strategies to Survive and 'The Open Boat' by Stephen Crane

this situation held certain peril for these men. Second, the omniscient view has allowed Crane to describe, in a birds eye...

Question IV of a Reebok Analysis

In five pages this paper examines Reebok International in a consideration of BCG matrix, major policies, and strategy implementati...

Analysis of Julius Caesar and Writing Strategies

Julius Caesar is analyzed in five pages by considering 6 writing strategies....

Study Questions on Philips Electronics

In five pages business strategy, value chain methodology, and core competence questions regarding Philips Electronics are examined...